Many have been expecting this change and Google finally went ahead and pulled the trigger on the new Google+ Local. While the change is official for the users, businesses will not see much change at first. The company announced, “If you are a business owner, you should continue to manage your information in Google Places […]
Pay Per Click versus Organic Search Engine Optimization
Pay Per Click versus Organic Search Engine Optimization (Cross-posted on the Scott-Gallagher.net Blog) In an ideal world you would use both strategies to maximize your site’s profile. Due to budgetary constraints however, this is not often possible. Trying to do both on a limited budget or with limited resources can result in neither campaign producing […]